 Within Belfast City Council's Development Department Capital City
Agenda for the period 2003 - 2007 one of the many themes is Transforming Leadership.
The quality of leadership and awareness is inextricably linked with the competitiveness
of a city. By becoming a member of the World Trade Centre Belfast City Council
is demonstrating its commitment to placing Belfast in the global trade map
to compete with leading cities around the world.
The City of Belfast formally became a member of the World Trade Centre
Association on 29 September 2002. Belfast City Council in conjunction
with the Dutch Property Developer - AM Development (formerly Mutli Development
Corporation), purchased the licence to operate a World Trade Centre in
Belfast.
There are 337 World Trade Centres located in 101 countries around the
world. These are all members of the World Trade Centre Association. There
can only be one World Trade Centre in any one economic region. A World
Trade Centre brings together many kinds of business and government agencies
involved in foreign trade, under one roof. It is essentially a 'shopping
centre' where the international business person is offered a variety
of flexible, unique services.
Regional partners of World Trade Centres view them as a unique and essential
organisation who perform a function others cannot do. They promote the
city abroad, engage in joint ventures, attract inward investment, contribute
to job creation, attract new technology and help to retain companies
in the city.
Political sectors of World Trade Centre cities believe that they add
huge value to the city by using the easily recognisable World Trade Centre
brand name to promote and change international perceptions of the city,
and consequently, act as a focal point for foreign business visits and
trade missions. Such visitors recognise the World Trade Centre globally
and are secure in their knowledge of expecting a certain level of business
standards in a one stop shop situation.
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