Become a BVCB member
What BVCB
can offer you
Currently BVCB represents 500+ businesses from Belfast and
across Northern Ireland, including accommodation providers, visitor
attractions, tour operators, air/sea carriers, retailers, the
hospitality industry etc.
The Bureau also manage the three main tourist information centres
in Belfast - Belfast Welcome Centre, situated in the heart of the
city centre, and tourist information desks at Belfast International
Airport and George Best Belfast City Airport.
We offer our members:
- The only full-scale marketing and promotion for the Greater
Belfast area.
Aggressive marketing of Belfast nationally and internationally to
conference and convention planners, travel trade companies and the
travelling public.
- Access to exclusive directories, mailing lists and labels.
- Inclusion on BVCB’s website @ www.gotobelfast.com
- Leads on incoming tour groups and events.
- Priority display of your literature and opportunities to
advertise in the Belfast Welcome Centre as well as at the
information desks at both Belfast International and George Best
Belfast City Airports.
- Opportunities to brief Belfast Welcome Centre staff on your
products
- Regular distribution of the Whatabout Guide and BVCB
collateral
- Bi-monthly membership mailing and monthly membership ezine with
quick and relevant industry news, offers and marketing
opportunities for your business.
- Joint marketing initiatives and subsidised participation
opportunities in a range of marketing activities including
attendance at trade and consumer exhibitions.
- A membership sticker that lets visitors know that they will
receive a special welcome at your establishment.
- An integrated marketing and communications strategy that
positions the city as a viable and exciting tourism
destination.
- Plus…opportunities to jointly advertise with BVCB, automatic
listings in our visitor publications and member-only networking
events, etc.
Becoming a BVCB Member
Membership truly knows no boundaries: From restaurants to
retailers, small businesses to corporations – there is a place for
everyone at the BVCB. No matter their scope or size, ALL BUSINESSES
CAN BENEFIT. Members drive BVCB – our focus is on inclusion and
ongoing consultation with our membership base.
What Sort of Exposure Will My Business Receive?
Your degree of participation can be tailored to your needs.
Exposure in BVCB publications can be enhanced through member
reduced advertising rates and sponsorship opportunities. You decide
on your level!
As a Member What Am I Automatically Included in?
Belfast Visitor
Guide – the Official Visitor & Accommodation
Guide printed annually. This is the main piece of collateral that
is used to promote Belfast in the national and international
markets, as well as being widely distributed around the city.
All members have the opportunity to advertise within this
publication.
- Whatabout - the Definitive Belfast City Guide
- published 6 times a year. Widely distributed across the
city and beyond, the guide provides an overview of things to do,
places to go, where to eat and drink in Belfast and beyond.
All leisure members receive a listing within this guide and have
the opportunity to advertise within this publication.
- Belfast City Visitor Map – all BVCB
accommodation, visitor attraction, restaurant, bar and club members
receive a pinpoint listing.
- Belfast & Northern Ireland
Meetings & Conference Guide
- – (relevant members only) our official business marketing guide
is distributed to meeting planners and convention organisers
internationally, who are key decision makers that need products and
services for their convention. Published biennially.
All leisure members receive a listing on www.gotobelfast.com –
BVCB’s spectacular website provides an excellent platform to
promote your business. The site attracts in excess of 5m hits per
month and 80,000 unique visitors.
What will membership give me?
You will be entitled to:
- Leads, services and publications to which only BVCB’s network
is privy.
- Confidential Convention
Calendar
A listing available exclusively through
BVCB – filled with key information on future conventions.
- Joint Marketing Initiatives
The BVCB will
keep you abreast of all its advertising and marketing plans
throughout the year, bringing you numerous opportunities to
participate in and have your company share in the joint
benefits.
- Familiarisation Visits
These are
hosted by BVCB for conference organisers and tour operators
considering Belfast as their destinations. Members may get involved
with these visits as well as other target market and press trips
which often result in direct business/publicity for member
businesses.
- Business Referrals
Generated by BVCB
staff in all departments… we only
pass business on to our members!
How will I Target New
Business?
After establishing a presence
with the BVCB and following our marketing lead, your
advertisements, brochures, listings… and word-of-mouth will
generate more business, greatly improving your bottom line. After
you sign up, you can begin to get involved in:
- New Member Orientation
Members have the opportunity to meet with the Bureau’s staff in
sessions that detail all the resources available.
Business Opportunity Seminars: frequent industry discussions to
help us forge effective marketing relationships and understanding
of our target audiences.
- Member Meetings
These events are held throughout the year and give you a chance to
network, cross-sell and explore all that your membership has to
offer.
- Destination Showcase Events
You will have the opportunity to showcase your products and
services to conference and event planners in our key markets.
Extra Services and Benefits exclusive to BVCB
Members
The following amenities are available to all members. Please
contact the Membership Department for further details about:
- Display Advertising
- Short Breaks Campaigns
None of the above could have been achieved without
the support and input of our members.
What Am I Waiting For?
Fill out our online membership application and submit it
today! Then get in on the action that positions Belfast as a
vibrant tourist destination. Remember… strength in numbers, style
in networking. It is that sort of synergy that can help your
business go with the flow. Become a part of the Belfast Visitor and
Convention Bureau today.
To receive an application form by post email claire.graham@belfastvisitor.com or
alternatively download an application form here.
All applications should be returned with payment to:
Claire
Graham
Membership
Department
Belfast Visitor and Convention Bureau
47 Donegall Place
Belfast BT1
5AD
Tel: +44 (0) 28 9023 9026
Fax: +44 (0) 28 9024 9026
Email: claire.graham@belfastvisitor.com
Website: www.gotobelfast.com